# identity.md

## Organization Overview
- **Company Name:** CREO Group
- **Mission:** CREO Group is a consumer products and greenhouse supply company, delivering nursery supplies and consumer products that strengthen brands and businesses.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Alyssa Steele, Chief Executive Officer ([https://creogroup.com/team/alyssa-steele/](https://creogroup.com/team/alyssa-steele/))
    - Caroline Limehouse ([https://creogroup.com/team/caroline-limehouse](https://creogroup.com/team/caroline-limehouse))
    - Amy Thorpe ([https://creogroup.com/team/amy-thorpe](https://creogroup.com/team/amy-thorpe))
    - Jamie Hill ([https://creogroup.com/team/jamie-hill](https://creogroup.com/team/jamie-hill))
    - Michael Spake ([https://creogroup.com/team/michael-spake](https://creogroup.com/team/michael-spake))
    - Learn more about the leadership team: [https://creogroup.com/about-creo/leadership](https://creogroup.com/about-creo/leadership)
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Driven by innovation, expertise in plastics manufacturing, and strategic growth.
- **About CREO Group:** [https://creogroup.com/about-creo](https://creogroup.com/about-creo)

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a consumer products and greenhouse supply company, leveraging North American manufacturing capabilities to deliver nursery supplies and consumer products.
- **Location(s) and Geographic Presence:** Primarily serves North America with manufacturing capabilities.
- **Key Partnerships and Affiliations:** Details forthcoming.